A professional marketing certification trains you in marketing skills to fill knowledge gaps, be better at your current role, stand out from your peers, stay up to date and help advance your career. It helps you gain confidence and prove you have the skills to make an impact.
At American Marketing Association, we offer professional certifications in digital marketing, advanced digital marketing, content marketing and marketing management that result in a Professional Certified Marketer® credential.
A certification is an excellent addition to your resume to prove that you have the knowledge and insight to succeed in the modern marketing landscape. It is a valuable addition to any marketer’s resume and LinkedIn page!
By completing an American Marketing Association professional certification, you’ll refine your marketing expertise and establish yourself as a certified marketing professional.
For those looking to fill knowledge gaps or distinguish themselves amongst their peers or to employers, a marketing certification can serve as a powerful tool. Professionals aiming for career advancement can leverage the certification for promotions. Also, marketing certification helps you stay updated with the latest industry trends, and the knowledge gained can be immediately applied to your job.
If you complete one of the American Marketing Association’s digital marketing professional certifications, you will become dually certified with the AMA and the Digital Marketing Institute.
The American Marketing Association’s marketing certification is the best because it is a dual certification with the Digital Marketing Institute. We offer multiple levels of certifications: The Digital Marketing Pro and the Digital Marketing Expert.
Yes, a marketing certification proves that you are an expert in your chosen field. A marketing certification can help you land that next job or big promotion you are hoping for, not to mention help you hone your marketing skills for the real world.
With the American Marketing Association, you can get a certification in marketing management, content marketing, and/or two levels of digital marketing with our partner DMI, the Digital Marketing Pro and the Digital Marketing Expert.
This answer depends on what you are most interested in accomplishing in the marketing industry. The American Marketing Association offers marketing programs in marketing management, content marketing, and multiple levels of digital marketing: The Digital Marketing Pro and the Digital Marketing Expert certifications through our partner, DMI.
The digital marketing industry is a growing and lucrative field, so any professional marketing certifications are a worthwhile investment.
The American Marketing Association’s professional certification programs are as flexible as your schedule but rigorous enough to show you have stand-out knowledge to solve modern business challenges.
The American Marketing Association offers professional marketing certifications in digital marketing, marketing management and content marketing.
Our digital marketing certifications include the Digital Marketing Pro certification program, which is 30 hours of online learning, and the Digital Marketing Expert advanced certification, which is 120 hours of online learning. You can choose the digital marketing certification that is the best option for you!
FAQs
While there are no eligibility requirements at this time, we find that PCM® candidates have more success if they have the following minimum level of education or experience: Bachelor's degree and four years of professional marketing experience. Master's degree and two years of professional marketing experience.
What does PCM mean in marketing? ›
The Professional Certified Marketer (PCM®) program is an advanced certification program for marketing professionals administered by the American Marketing Association- the largest and most reputable global organization for marketing professionals.
What is AMA certification? ›
Based on extensive AMA management research and analysis, this new credential certifies that managers have the knowledge and skills across competencies of professional effectiveness, relationship management, business acumen and analytical intelligence that directly impact the organization's bottom line.
How many members are in the American Marketing Association? ›
It consists of more than 45,000 worldwide members in 92 countries and 500 chapters (professional and collegiate) throughout North America.
Is PCM hard or not? ›
Is PCM really tough? Yes it is! You will find many answers in Quora telling PCM is not tough but that is not the real truth. As a victim of this dangerous stream I would like to help my fellow juniors who will read this answer in the future.
How many hours is PCM training? ›
Instructors must attend a PCM Instructor re-certification course that is a minimum of 8 hours and is typically taught in 2 days. Practitioners must attend a course that is a minimum of 7 hours.
How much does the professional certified marketer PCM exam cost? ›
How much does the PCM Exam cost? The Professional Certified Marketer exam costs $249 for American Marketing Association members and $349 for non-members of the American Marketing Association.
What is PCM test? ›
Process control monitor (PCM) test structures are part of the SPC (statistical process control). They are used to char- acterize and to control the technology in reference to the technology specification such as threshold voltage Vth or in- ternal parameter for special technology steps which are con- fidential.
What does PCM stand for certification? ›
Certification: Professional Certified Marketer (PCM)
Is professional certified marketer worth it? ›
Yes, a marketing certification proves that you are an expert in your chosen field. A marketing certification can help you land that next job or big promotion you are hoping for, not to mention help you hone your marketing skills for the real world.
It takes most people one to three months to learn the different digital marketing tools and techniques, and it takes six months to a year to perfect those skills through practice.
Which certification is best for digital marketing? ›
The 10 best digital marketing certificate programs
- CareerFoundry's Digital Marketing Program. ...
- Kellogg Professional Certificate in Digital Marketing. ...
- Google Analytics Certification. ...
- Digital Marketing Pro Certification from the Digital Marketing Institute. ...
- Duke University Digital Media & Marketing certification.
As a member, you'll gain access to exclusive AMA content and discounts on products and events that will help you boost your knowledge and advance your career. Plus, you can connect with marketers in your area through one of our more than 70 local professional chapters across North America.
What is AA marketing? ›
In the AA in Marketing, you will learn how to identify market segments, estimate product demand and set prices. You'll explore the tools needed for startup marketing and understand the fundamental principles of marketing. See sample curriculum here. Find textbooks and materials required for each specific term.
What is a PCM certificate? ›
Becoming a Professional Certified Marketer® shows you're serious about making an impact with your career. Flexible enough to fit your schedule, but rigorous enough to test your knowledge, the PCM® program is the way to show employers you're equipped to take on modern marketing challenges.
Is American Marketing Association certification worth it? ›
Yes, a marketing certification proves that you are an expert in your chosen field. A marketing certification can help you land that next job or big promotion you are hoping for, not to mention help you hone your marketing skills for the real world.
What is the full form of PCM in certification? ›
Physics, chemistry, and Maths (PCM) are the foundational subjects that form the basics of science. They are very important subjects for those students who want to pursue science in their coming careers.
What is PMC certification? ›
Designed and led by some of the most successful Product Managers out there, the Product Manager Certification (PMC) is here to give you the support you need to land a role as a Product Manager and succeed.
